KJAER WEIS
The Beautiful Primer
Deluxe Mini
Why You'll Love It
A complexion-perfecting primer that hydrates, smoothes and brightens for your most radiant skin instantly and over time, with or without makeup.
Apply and let it absorb into the skin for 5 to 7 minutes. Take one pump and evenly swipe over the face with your fingertips. Gently blend into skin. Use The Beautiful Primer under your foundation for a radiant, even, real skin finish that lasts or alone to boost your skin’s natural luminosity.
Founded by Danish makeup artist Kirsten Kjaer Weis, Kjaer Weis blends Scandinavian minimalism with NYC energy, offering luxury, sustainable makeup. Launched in 2010, its organic, cruelty-free products feature reusable packaging, pioneering eco-conscious, high-performance beauty.